Texbrasil brands take part in Project Womens
Brazilian brands T. Arrigoni, Vestem and 86A are in Las Vegas, in the U.S.A., from August 15 to 17 for the Project Womens show – previously known as ENKVegas – focused on contemporary womenswear, denim and accessories. They took part in the event with the support of Texbrasil, the Brazilian Fashion Industry Internationalization Program, the result of a partnership between Abit and Apex-Brasil (Brazilian Trade and Investment Promotion Agency).
This was Vestem‘s first time at the show and the company is expecting good publicity for its products and to gain new partners in the country. “Showing our material through initiatives like this is hugely important to promote the company’s international growth and to advertise our products – which range from accessories to fitness fashion and even footwear – while also boosting our sales,” says Thamires Araujo, of the export area.
The event gathered around 800 exhibitors and over 7,000 visitors at its last edition and also includes the Oasis, a segment dedicated to promoting new designers, and Conscious Collections, an exclusive space for conscious fashion brands.
86A, abit, Apex-Brasil, Denim, T. Arrigoni, texbrasil, Vestem