Lunelli joins florals and neon in new collection

The Lunelli company launched its Flor&Cultura collection, featuring three lines with different applications of floral prints. A member of Texbrasil – (Brazilian Textile and Fashion Industry Internationalization Program), a partnership between Abit and Apex-Brasil (Brazilian Trade and Investment Promotion Agency) — the textile company went with the botanical trend in the following versions: the Bucolic, Deco and Neon Florals.

In the first, Lunelli developed the vintage and playful side, investing in serene landscapes, forests and more romantic prints. While with the Deco Floral, the company offers a range of prints inspired by the geometric wallpaper of the ’60s and ’70s, in addition to compositions using plaid and stripes.

However, the highlight of the Flor&Cultura collection is the Neon line. With an eighties aesthetic and colors that glow under the black light, it is a fun and original contrast to the minimalist florals that make up the prints.

About Texbrasil

The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with textile and apparel industry companies to develop strategies for success in the global market. Over more than 15 years, it has helped around 1500 brands to enter the export market, bringing in USD 3.6 billion in business. The Program is conducted by Abit in partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).