Santanense takes part in Paris edition of Denim by Premiere Vision 2013

The Santanense company, a member of Texbrasil (Brazilian Fashion Industry Internationalization Program), a Program developed by Abit in partnership with Apex-Brasil (Brazilian Trade and Investment Promotion Agency), attended the Denim by Premiere Vision event, in Paris, on November 27 and 28. This is the world’s biggest weaver, launderer, finisher and accessories trade show for the denim segment.

The company launched its S/S 2014/15, collection during the event, featuring pastel colors and the super elasticity concept, providing comfort for consumers. In Brazil, the collection shown at the Paris edition of the trade show will be shown in January of next year at Premiere Vision Sao Paulo.