Brazilian brands close more than USD 220 thousand in deals after Children’s Club
The fashion tradeshow Children’s Club had its first digital edition between September and November. The Brazilian delegation at the event was made up of five brands, which together closed USD 52 thousand in deals during the event, and prospect an additional USD 172 thousand for the next 12 months.
The companies attended the trade show thanks to the support of Texbrasil and Fashion Label, internationalization programs carried out through partnerships between Apex-Brasil (Brazilian Exports and Investments Promotion Agency), Abit (Brazilian Textile and Clothing Industry Association) and ABEST (Brazilian Fashion Designers Association), respectively.
Texbrasil’s Tip Top, Planet Sea, Dalai and Renata Carlotto, and I Am Just for Little, from Fashion Label Brasil, also made 178 contacts during the event.
Renata Carlotto made her debut in this edition, exhibiting its Summer 2021 collection. According to the brand creator, attending the trade show was a challenge, but she praises the good contacts made. For her, participating in the tradeshow was essential to disseminate the brand in the USA, expanding exports in the country.
The digital edition of Children’s Club took place through the NuOrder platform, along with two other tradeshows of the Informa Market group, Coterie, and Project Womens.
About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and apparel sector developing strategies to conquer the global market. Over almost 20 years, it has helped around 1600 brands to enter the export trail, making USD 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Exports and Investments Promotion Agency (Apex-Brasil).
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