Circulo S.A. launches yarn to make items for dogs

With an eye on the various crafts markets it can reach and on the possibilities of expanding the mix of products that crafters can make, Circulo S.A. – a member company of Texbrasil, the Brazilian Textile and Fashion Industry Internationalization Program, the result of a partnership between Abit and Apex-Brasil (Brazilian Trade and Investment Promotion Agency) – is launching the Pet Model collection. The exclusive new product is aimed at dogs and each skein comes with a different chew toy that makes noise.

Developed using 100% polyester, the Pet Model skeins are ideal for making clothes, booties, bandanas, scarves, hats, costumes and many other accessories. There are five color variations and skeins come in weights of 100 grams which can be used for knitting (4 to 5 millimeter needles) or for crochet (2 to 2.5 millimeter needles).

This is a brand new product for the Brazilian market. “We developed this new product while thinking about a way to help crafters in their work. A study was done and the pet market is one of the few markets that hasn’t been impacted by the crisis, with revenue growth of 7.8% in 2015 and bringing BRL 18 million into the economy. Because it is a booming sector, we are offering this additional possibility for crafters to keep pace with market trends and seize the chance to increase revenue,” explains Osni de Oliveira Junior, Marketing Manager for Circulo.

The Pet Model line is available in the best haberdasheries and notions shops in Brazil.

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