Tulle Jour
The brand values the value of local specialized labor, including handicrafts made by artisans and their communities, and a conscious lean production for little leftover inventory.
The company exists since 2005, initially operating in São Paulo’s haute couture market. The Tulle Jour brand was born in 2017, with a children’s line for girls. Today, the brand has two lines, an adult women’s line and a children’s line for girls, both in the romantic boho style, with the concept of producing on repressed demand, to maintain the exclusivity of the products.