Covolan releases a collection in partnership with Lycra

07/01/2021

Textile brand Covolan released its new denim collection in partnership with Lycra. The brand Texbrasil (Brazilian Textile and Fashion Industry Internationalization Program) — the result of a partnership between Abit (Brazilian Textile and Apparel Industry Association) and Apex-Brasil (Brazilian Trade and Investment Promotion Agency) — continues to expand its portfolio with sustainable solutions.

Launches include Lycra’s EcoMade thread and include four products: Ancona, Bergamo, Genova, and Rutilo.
These are denim fabrics with different dyes, all BCI (Better Cotton Initiative) certified and with Lycra’s sustainable thread. According to Covolan, the goal is for the brand’s entire product line to be approved with EcoMade thread.

Sustainable thread

Lycra’s solution is produced with 20% pre-consumer recycled material and is GRS (Global Recycled Standard) certified. EcoMade was developed in a sustainable way through processes that reduce the use of resources, with better environmental performance and minimizing waste. The thread is ideal for denim, providing a better fit, comfort, and freedom of movement.

About Texbrasil

The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and clothing sector developing strategies to conquer the global market. Over 20 years, it has helped around 1600 brands to enter the export trail, generating USD 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).

Covolan, Denim, sustainability