GarotaFit, Sinesia Karol and Charmosa Swimwear take part in Swim Collective and Active Collective

Three Brazilian companies where in Anaheim, California, located in Orange County, to take part in the Swim Collective and Active Collective shows on January 11 and 12, which were being held for the first time in parallel.

The GarotaFit, Sinesia Karol and Charmosa Swimwear brands showed their newest products to approximately 1000 buyers from the USA – especially from the west coast and Hawaii – as well as buyers from Canada, Europe, Japan and Australia. Negotiations at the show resulted in USD 538,000 in business is expected over the next twelve months.

Sinesia Karol and Charmosa Swimwear were at Swim Collective, which is specialized in the beach, resort and surfing segment. While GarotaFit took part in the Active Collective show, geared towards fitness wear. They participated with the support of the Abit and Abest internationalization programs, respectively Texbrasil (The Brazilian Textile and Fashion Industry Internationalization Program) and Fashion Label Brasil, both held in partnership with Apex-Brasil (Brazilian Trade and Investment Promotion Agency).

Each event is held twice annually: once in January and once in August. After the success of this new venture, a S/S edition should be held on August 24 and 25.

About Texbrasil

The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with textile and apparel industry companies to develop strategies for success in the global market. Over more than 15 years, it has helped around 1500 brands to enter the export market, bringing in USD 3.6 billion in business. The Program is conducted by Abit in partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).