Haco launches capsule collection focused on sustainability
Haco Etiquetas, a brand that is part of Texbrasil, (Brazilian Textile and Fashion Industry Internationalization Program) – the result of a partnership between Abit (Brazilian Textile and Apparel Industry Association) and Apex-Brasil (Brazilian Exports and Investments Promotion Agency) – has just launched two capsule collections of tags, one aimed at the denim market and the other at sustainability.
The new ecological collection is made with raw materials such as biodegradable cotton threads, recycled polyester, satin, and laces, recycled paper, and recyclable plastic seals. The label was also featured in Vogue Portugal, with Haco on the cover.
The denim collection is divided into four themes: basic, femme, premium, and vintage, with emphasis on the outer waistband versions, a classic item in the identity of the denim.
According to the brand, the collections are not definitive and will be updated over the next few months. “The idea is to provide the market with innovative products and inside the main fashion references,” says Camila Walker, product coordinator at Haco.
About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and clothing sector developing strategies to conquer the global market. Over almost 20 years, it has helped around 1600 brands to enter the export trail, generating US$ 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).
Denim, haco etiquetas, sustainability, tags