Modern knitting is the highlight of Lla Réserve for the international market
The fashion brand Lla Réserve was born recently but is already making noise in the Brazilian market. Created in 2019, the company bets on modern knitting for women, serving the casual and beach fashion market.
New member of Texbrasil (Internationalization Program of the Brazilian Textile and Fashion Industry) — the result of a partnership between Abit (Brazilian Textile and Apparel Industry Association) and ApexBrasil (Brazilian Trade and Investment Promotion Agency) – the brand bets on the Program to start its exporting journey.
“Our goal is to expand our business internationally, taking the ‘made in Brazil’ to the whole world, without losing the natural and exclusive essence of our country, in the manufacturing of high quality and affordable pieces”, says the company’s director, Rodrigo Pena.
Kicking things off, Lla Réserve started exporting this year to the United States and Europe, but with the Program, it should expand its market. Since February, they have participated in the Rodada Virtual de Negócios Austrália, held by Texbrasil.
With a physical store, as well as e-commerce, the company today produces about 1,500 pieces per month in its factory in the state of São Paulo. “Lla Réserve seeks to produce modern knitting and crochet pieces, with style and practicality, catering to the diversity of bodies. We aim to do all this together with the preservation of nature, using renewable resources and offsetting carbon. A new way of producing and dressing,” concludes Rodrigo.
About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and apparel sector developing strategies to conquer the global market. Over 20 years, it has helped around 1600 brands to enter the export market, generating USD 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Trade and Investment Promotion Agency (ApexBrasil).
knitting, lla reserve