PatBo brings back the glamour of the 2000s at NY Fashion Week with special guest Isabeli Fontana
The Brazilian brand PatBo presented its Fall Winter 2023 collection during New York Fashion Week on February 11. It featured top model Isabeli Fontana, who opened the runway. The collection rescues the glamour of the “2000s parties”, the same period in which Isabeli gained prominence as a model all over the world. The pieces range from tailoring to party fashion, bringing elements such as sequins, stones and hotfix as highlights, in addition to a bright and intense color palette.
Patricia Bonaldi is the only Brazilian company on the calendar of the Council of Fashion Designers of America – CFDA, reinforcing its internationalization process and is part of Texbrasil (Internationalization Program of the Brazilian Textile and Fashion Industry), the result of a partnership between Abit (Brazilian Textile and Apparel Industry Association) and ApexBrasil (Brazilian Trade and Investment Promotion Agency).
Today, PatBo is present in over 25 countries, with 250 points of sale and a flagship store in Soho, New York. The brand is concerned in taking the Brazilian DNA with pieces that carry the strength of handmade embroidery, united to the image of Brazilian women in fashion shows and campaigns to conquer consumers worldwide.
About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and apparel sector in the development of strategies to conquer the global market. Over 20 years, it has helped around 1600 brands to get on the export trail, doing USD 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Trade and Investment Promotion Agency (ApexBrasil).
Source: Index Estratégias de Comunicação
Photo: BPA
abit, apexbrasil, texbrasil