Brazilian brands make USD 840 thousand after business round promoted by Texbrasil
Seeking new ways to serve the companies during the pandemic, Texbrasil (Brazilian Textile and Fashion Industry Internationalization Program) – the result of a partnership between Abit (Brazilian Textile and Apparel Industry Association) and Apex-Brasil (Brazilian Export and Investment Promotion Agency) – held a virtual business round between July and August.
During the meetings with international buyers, the Program’s brands carried out USD 840 thousand in business, among those closed in the meetings, and the forecast for the next 12 months. A total of 179 meetings were held with 64 buyers.
A total of 22 companies were present on the rounds, among them: 2 Rios, Arrazantty, Bia Brasil, Brandili, Charmosa, CMJ Têxtil, Daniela Tombini, Fakini, Hering, Hy Brasil, Kyly, Upvest (Lua Morena), Mari M, Maria Pavan, Maryssil, Malharia Cristina, Serpentina, Silvia Schaefer, Sling, Texneo, Têxtil J.Serrano and Vitor Zerbinato.
The round was so positive that a second version was announced, this time for buyers from the USA, which will start on October 12. Arrazanty, which recently joined Texbrasil, participated for the first time in an action with the Program, and has already confirmed its presence in the second round.
According to the brand’s executive director, Renan Tolotti, many contacts were made at the event. The company decided to join the Program to expand its sales channels and work on private label services.
“I think it’s great to have Abit and Apex-Brasil’s stamp on the project,” states Renan. The brand is already confirmed in the second business round, which happens between November 16 and December 16.
About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and apparel sector to develop strategies to win the global market. Over 20 years, it has assisted around 1600 brands to get into the export trail, making USD 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Export and Investment Promotion Agency (Apex-Brasil).
business rounds