Brazil expands international connections with participation in Tranoï Paris 2026

Tranoï Women S/S 27 will be held from October 1st to 4th, 2026, at the Palais Brongniart in Paris, France. The fair brings together brands, designers, buyers and retailers from different markets. The event features an international network of buyers and fashion professionals, with over 50 nationalities represented.

In this edition, four Brazilian companies will participate in the fair with the support of Texbrasil (Brazilian Textile and Fashion Industry Internationalization Program), a partnership between Abit (Brazilian Textile and Apparel Industry Association) and ApexBrasil (Brazilian Trade and Investment Promotion Agency). The brands Leafy, Mayara Junges, Ventura , and Conceria are part of the Brazilian participation.

During Tranoï Women S/S 27, Brazilian brands will present their collections to international buyers and professionals, with the aim of increasing their visibility, exploring new business opportunities, and strengthening relationships in the global market.

“Participating in Tranoï is an important opportunity for Brazilian companies to expand their international presence, present their identity and creativity to new audiences, and strengthen connections with strategic buyers and professionals in the fashion market. Being in Paris also allows us to closely follow the cutting edge of the sector and the main trends”, says Lilian Kaddissi, Marketing and Business Superintendent at Abit.

The event connects an international community of designers with buyers and retailers from different markets. Among the profiles present are department stores, multi-brand boutiques and online commerce platforms, as well as buyers from strategic markets such as China, Italy, Japan, South Korea and the United States.

About Abit
The Brazilian Textile and Apparel Industry Association (Abit), founded on February 21, 1957, is one of the most important entities within the country’s economic sectors. It represents the productive force of 25,700 companies of all sizes located throughout the country; together, they employ over 1.34 million workers and generate annual revenue (as of 2024) of R$ 221 billion.

About Texbrasil
The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and apparel sector to develop strategies for capturing the global market. Over the course of more than 25 years, it has helped approximately 2,000 brands embark on their export journey, generating US$ 11 billion in business. The Program is carried out through a partnership between Abit (Brazilian Textile and Apparel Industry Association) and ApexBrasil (Brazilian Trade and Investment Promotion Agency).

To participate, companies must fill out this form or contact the Relationship Department at texbrasil@abit.org.br.

About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. To achieve these goals, ApexBrasil carries out diverse trade promotion activities aimed at boosting exports and highlighting the value of Brazilian products and services internationally. These include prospecting and trade missions, business matchmaking sessions, support for Brazilian companies participating in major international trade fairs, and visits by foreign buyers and opinion leaders to experience Brazil’s production capabilities, among other business platforms designed to strengthen the “Brazil” brand.

The Agency also works in coordination with public and private stakeholders to attract foreign direct investment (FDI) to Brazil, focusing on sectors strategic to the competitiveness of Brazilian companies and the country itself.

Learn more about ApexBrasil.