Texbrasil brands present winter/21 collections at Salão Casamoda

Between November 10 and 13, Hotel Unique in São Paulo hosts another edition of Salão Casamoda. The event was attended by six brands from Texbrasil (Brazilian Textile and Fashion Industry Internationalization Program) – the result of a partnership between Abit (Brazilian Association of the Textile and Apparel Industry) and Apex-Brasil (Brazilian Exports and Investments Promotion Agency).

During the four days, the brands Haes, Juliana Sanmartin, Maria Pavan, Skazi, Liziane Richter and Vitor Zerbinato exhibited their winter/2021 collections. Despite the challenging scenario, the companies celebrated the participation and deals made at the event. “It was great to see customers, get back in touch, and talk, exchange information,” comments Mariana Pavan, commercial director at Maria Pavan.

She also comments that, despite the current restrictions, Salão had positive results. “We see that the market is returning. Despite the caution, shopkeepers are buying again, and our collection pleased plenty of people,” she celebrates. 

For 15 years, Salão Casamoda is specialized in fashion for the luxury market. The 2020 edition was attended by 45 brands.

About Texbrasil

The Brazilian Textile and Fashion Industry Internationalization Program (Texbrasil) works with companies in the textile and clothing sector developing strategies to conquer the global market. Over almost 20 years, it has helped around 1600 brands to enter the export trail, generating US$ 9 billion in business. The Program is carried out through a partnership between Abit and the Brazilian Exports and Investments Promotion Agency (Apex-Brasil).